Showing posts with label promotion. Show all posts
Showing posts with label promotion. Show all posts

Sunday, January 20, 2019

Some fairy tales come true... #iloveYA #teenromance #gayteens

by Cameron D. James



My "riskiest" writing venture in 2018 was trying my hand at young adult gay romance. I had no idea what the market was like and it had been a long time since I'd written a book without sex in it. In the end, it was the wisest move I've ever made. Within two months it became my bestselling book of all time and was on three top-100 Amazon lists for three months, regularly dipping into the top-20 on two of those lists. And in all of that, I don't think I've ever outright promoted that book here -- so let's jump to it!

Blurb

Jordan Ortiz decides he can no longer hide who he truly is. He’s gay.  He comes out to his family, then he comes out to everyone, and it goes well. Like, way better than he thought possible. But that’s about where it ends. There aren’t enough out gay kids at school for him to build a queer social life or even consider the possibility of dating. For now, he’s happy to be the gay bestie for his BFF, Hannah.

Benjamin Cooper is the captain of the football team and has known Jordan for almost his whole life. And he has a secret. When they won an award at the science fair in grade nine, Jordan hugged him—and that’s when Ben realized he had feelings for Jordan. As he watches Jordan come out and flower into who he is, he can’t help but feel ashamed—ashamed at what a coward he is compared to Jordan.

When a broken leg and fair-weather friends leave Ben feeling lonely on Christmas break, he spends New Year’s Eve with Jordan, just hanging out in his basement like they used to years ago. But as the countdown to midnight happens and the ball is about to drop, Ben has something else in mind. At the stroke of midnight, he kisses Jordan.

What starts with a surprise kiss leads to a year of shared secrets, hidden love, relationship troubles, and broken hearts. Through it all, one fact holds true—Jordan loves Benjamin and Benjamin loves Jordan. But is that enough to carry them through when Ben wants to stay firmly in the closet, to the very point that this might destroy what hope they have of true love?

Excerpt

Nineteen minutes and thirty seconds.

I can’t keep counting down like this. I’m going to drive myself insane. I’m going to kill the mood if I’m glued to the clock. I hear some rustling beside me and I see that Jordan has pulled out his phone and he’s scrolling through Instagram. He suddenly angles his phone away from me.

“What?” I ask.

He hesitates, then says, “Nikki’s posting pics of her and Winston.”

“I’m not her boyfriend,” I say automatically. I’ve never actually said that to anyone. I’ve always just let people make their own assumptions and I was happy to play along with it. “We were never together.”

“Really?” Jordan asks, raising an eyebrow.

“I make her look good in photos, but I have no interest in her,” I say. I can feel a bead of sweat forming at my temple.

He scoffs. “You put on a good act then.” He goes to her profile and scrolls down until he finds pictures of me and Nikki. Together. Kissing.

“That’s exactly what it is. An act.” My heart is beating so hard it feels like it’s going to punch through my ribs.

He looks at me like he’s assessing me. “She’s gorgeous,” he says. It’s like he’s pushing me, like he knows what I want to say, even though I don’t think he has a clue. “She’s a control freak sometimes, yeah, but she’s gorgeous.”

“Not my type,” I say.

“Oh?” He shuts off his phone and tosses it on the couch between us. “What is your type?”

You. You’re my type. But can I say those words out loud? Hell no. Coward.

Instead, I turn my attention to the TV. Fourteen minutes left.

“I’m still figuring that out,” I say.

He seems to accept that as an answer, or at least accepts that I’m not ready to talk more about it. We silently watch the rest of the countdown and inwardly I’m kicking myself again — way to ruin the mood right before the hug! I’m saving my last mouthful of Bud Light for midnight, so I’m just sitting here idly holding an almost-empty can of beer.

Finally, what seems like ages later, we’re down to less than a minute. Slowly, the energy in the room warms up. I lean forward, like getting closer to the TV is going to somehow make this more exciting. Beside me, Jordan does the same.

“Ten!” he says out loud, joining the cheering people on the screen counting down.

I join in with him. “Nine! Eight! Seven! Six! Five! Four! Three! Two! One! Happy new year!”

I take that final swig of beer, letting the alcohol give me a burst of courage. I stand up and hold my arms out and Jordan stands up and comes into them. I wrap my arms around him, holding him tight.

“Happy new year,” I whisper.

“Happy new year,” he whispers back.

I know I should let go, end this hug, because it’s getting too long — it’s past the limit of how long friends hug. But I don’t want to let go.

I never want to let go.

Jordan feels so right in my arms.

But there’s something I want even more.

I loosen my arms a little bit and he backs up just an inch or two and he looks up at me. His eyes sparkle in the light and I can see a question behind those clear, brown eyes. He knows something is different.

With the alcohol pushing my decisions, I angle my head in and kiss him.

He puts his hands on my chest like he’s ready to push me away, but I keep kissing him, even though he’s not moving his lips, even though he’s as still as a statue. Panic starts to rise in me and I can feel myself starting to shake. Jordan isn’t responding.

Buy Links (Ebook)

Friday, January 4, 2019

Ring in the New Year with #Cougar #Erotica and Spicy #Romance

One night living the cougar life couldn’t ruin Trish forever… or could it?

http://www.amazon.com/dp/B00QL57VWI?tag=dondes-20
Trish has big plans for New Year’s Eve: a giant bowl of popcorn, a nice warm blanket on the couch, and binge-watching TV all night long. With any luck, she’ll be fast asleep when the clock strikes twelve.

Not if her vivacious friend from the gym gets a say! Lori has salacious plans, and she’s persuaded Trish to join the party—even if it takes a touch of trickery to get Trish out of the house.

Trish isn’t exactly overjoyed when Lori drags her to the Cougar’s Eve New Year’s party at a swanky resort hotel. Trish is definitely NOT a cougar. In fact, she hasn’t been to bed with anyone since her husband split, and that was years ago.

When the hotel’s gorgeous young receptionist teaches Trish a few tricks, she can’t help wondering if Lori’s had the right idea all along. One night living the cougar life couldn’t ruin her forever… could it?

Find out when you treat yourself to Cougar's Eve by Giselle Renarde!

Get it from Amazon
Get it from Barnes and Noble
Get it from Kobo
Or direct from the publisher!

And if spicy romance audiobooks are more your style, you might be interested in Out of the Cold!
https://www.audible.com/pd/B07MD6QKD5/?source_code=AUDFPWS0223189MWT-BK-ACX0-137918&ref=acx_bty_BK_ACX0_137918_rh_us

Sunday, June 17, 2018

The Tyranny of Above and Beyond

by Annabeth Leong

I can think of so many ways I grew up with the idea that unless I'm going above and beyond I'm not doing enough.

For my entire school career, anything short of an A was a failure. The A thereby possessed no particular meaning or cause for celebration. That, indeed, set a pattern for me. There was no achievement to be happy about, only ways to fall short.

When I became a writer, I read so much about polishing stories to within an inch of their lives. It felt as if I shouldn't dare to bother an editor with my efforts unless I knew I'd already gone far above and beyond. I see the good intention in this advice, but I can also tell you that it utterly paralyzed me and prevented me from getting my work out there.

I remember a lover I had early on who would get angry at me for "selfishness" if I relaxed and soaked pleasure in. In his view, I was supposed to keep my lips, tongue, and hands moving at all times, providing pleasure to him no matter what else was going on.

And later, when I started publishing erotica professionally, there was no amount of promotional effort that felt like enough. If I wasn't on every social network known to man, networking constantly, posting on blogs all over the world, then I deserved any poor sales I might have had.

I don't think I need to describe how destructive this type of thinking can get when it becomes deeply ingrained. While it's certainly a good thing to make an effort, I can't live when I'm overwhelmed by paralysis, guilt, and anxiety. When there aren't any ways to succeed, only ways to fall short, it starts to make sense to avoid trying at all.

Obviously, I haven't been going above and beyond as a writer on this blog lately. I'm appreciative that you've all stuck with me as I flail.

But this is why I'm posting today, on the weekend after missing my scheduled day.

When I can't get that A, my desire is to hide in shame. But I've learned over time that there's a lot of power, not in going above and beyond all the time, but in doing the best I can and letting people see that this is flawed but also beautiful.

So here I am. I don't have the resources at the moment to go above and beyond, but here I am, doing this because you and this writing matter to me. I'll see you in two weeks, still doing the best I can. Fingers crossed that it'll be my scheduled day next time.

Friday, June 3, 2011

The Slacker Makes Deadline

What a timely topic, writing pressure. Ten minutes ago, I clicked SEND on my fourth anthology for Cleis Press. My deadline was yesterday (June 1), so I was a day late. Even though I love how the book turned out, I am still royally pissed at myself for missing my deadline. I never miss deadlines. Well almost never, obviously. So now I will obsess over that one day delay that means the difference (to me) between being a professional writer/editor and a lazy slacker.

Then there's this column. I should have started it days ago, a week ago even. But here I am, two hours before midnight, writing the words I've had in my head since I saw the topic. (Well, not these words. I had actually intended to write my post much sooner.) Slacker, my brain hisses. Why are you so lazy?

The pressure I feel as a writer/editor is purely self-driven. I suppose if I was chronic about missing deadlines, the pressure would come from editors and publishers. (I desperately hope there isn't an editor out there who would truly nag me for being one day past deadline, but I can't take that chance.) Of course, much of my writing is on spec, so if I'm late enough the deadline slips by and no one cares-- but me.

While it's very, very rare for me to miss an expected deadline, I have missed many, many self-inflicted deadlines. Contests, anthologies, conferences, promotional opportunities-- I have missed them all many times. It requires a tremendous amount of discipline to be a freelancer, but I still don't have as much discipline as I should-- or as much as I would like. (Slacker, slacker, slacker!)

It's hard not to compare myself to my peers. Especially those who are more productive than me. (Which seems to be all of them, some days.) Author X has written three novels in the past year, Author Y submitted four stories, six poems, two essays and ran a marathon this week and Author Z just signed a ten-book contract.

Or so it feels, sometimes.

Meanwhile, there are times (like before I clicked SEND a few minutes ago), when I feel like I have over-extended myself. Signed on for too many projects, signed too many contracts, taken on too much responsibility, said "Yes!" to too many people for too many things. I look longingly at the open files on my computer-- stories that aren't contracted, novel ideas that have languished for years, essays that will probably never see publication because I'm not a "nonfiction" writer. And then I still say yes to the next interview opportunity that will suck up an hour of my time answering questions about my favorite authors and what music I listen to while writing. Or yes to the reading event almost five hours from my house that will require at least an overnight stay and cost me both money and time. Or yes to a deadline that conflicts with another deadline.

Should I say no? I don't think so. I want to believe every opportunity I say yes to is beneficial to my writing and editing career. Interviews are actually kind of fun and reading events can be mini-vacations to recharge my creative energy and agreeing to publishing deadlines means I have a contract in hand-- which is always a good thing. Or at least, I like to think all of these opportunities are good for me. Because I don't want to start resenting these things that take time away from my primary job of writing and editing. I want them to benefit me and fulfill me, not drain me. But still, it's hard sometimes to know what will be good for my career and what will just drive me crazy. I'm still learning. (And I have a hard time saying no.)

The highs and lows of this career are as often dictated by luck as talent. Right place, right time. Knowing so-and-so's critique partner whose editor is acquiring just the type of book you write. Running an ad, holding a giveaway, giving an interview, writing a guest blog post-- any one of those can put a writer's name in front of the right editor. But doing all those things-- juggling all those balls-- takes away from the actual writing. And so I feel the pressure intensely to balance it all; to write, to edit, to promote, to sell, sell, sell-- not just my stories or my books, but myself.

It's not a skill I've yet mastered, this pimping of myself. In fact, it's a skill I have struggled with for years, doing a sort of uncomfortable push-and-pull between the creative side of me that wants to live in the ivory tower and just focus on writing and editing and the practical, business-minded side of me (a side I do have, even if I resist and resent it) that says if I want to keep writing and editing, I'd better make sure people know just how fucking fabulous I am. Eek. Now that's conceited, isn't it?

Pressure. I thrive under pressure, usually. I work best under deadlines. Which reminds me of something a screenwriting professor shared with my class one night: "I had a student who told me he wrote best under the pressure of a deadline," Bob told us. "I assured him, 'I've read your work. Trust me, no you don't.'"

Ha. Am I the only writer squirming uncomfortably?

I will continue to struggle with meeting my self-imposed deadlines even while I vow never to miss another contracted deadline. In fact, due to my impending baby-birthing, I intend to submit my next anthology well before the September 1 deadline. I sort of have to, as my due date is September 4 and I believe this baby will be born at the end of August. I will loathe the sense of pressure weighting me down when I look at the clock ticking toward a new day while the words stall on the page-- just as I will continue to push the limits of deadlines and enjoy the rush of satisfaction I get from pushing the SEND button (or PUBLISH POST button) just in time.

Like... NOW!

Saturday, August 16, 2008

Guest Blogger: Lisa Dawn

The crew of the Grip would like to welcome Lisa Dawn, Marketing Director from The Wild Rose Press.

Arming Yourself with the Marketing Basics

My Space, blogs, Yahoo loops, live chats, websites…

An author has an arsenal of options available to them—so choose your weapon.

The best advice I can give you is to do something you enjoy. If you’ve never been a blogger, don’t enjoy visiting and posting on other blogs, then don’t start a blog. If you don’t like a lot of email in your inbox, then posting to yahoo loops isn’t for you. The Internet is limitless in its reach, but it can also be overwhelming. Don’t try to do everything, but plan the best use of those marketing minutes. And if something isn’t working for you, move on. You can easily take the pleasure out of writing by trudging through promotion hell.

So starting with the basics:
  • A signature line – Every email you send is an opportunity to tell someone about your book. However, don’t overwhelm your contact. A simple signature line will include your name, website, and perhaps the title of your current release. If you don’t have a website, use your publisher’s website, but make the website link to your book buy page.

  • Blogs – Blogs are free and easy to use, but the important aspect is to be consistent and be persistent. It takes time to build a readership.

  • Websites – They should do more than look good. Most authors have a website, but are you using yours as a promotional tool? It’s nice to have photos, signing dates, release information and buy buttons. But your website can do more. Showcase your talents. This is a reader’s first taste of your work. Give them excerpts and give them a reason to return. One option would be to offer a free short story to anyone who signs a guestbook. Hold monthly contests. This is a great way to start building a mailing list. Also, update your page. New reviews, new releases, any news should be posted.

  • My Space – A promotional juggernaut, but it doesn’t have to be a huge time drain. Check your page once a week, spend thirty minutes a week requesting friends and utilize the features. One of the things My Space can do is increase your presence in a Google or Yahoo search. But in order for it to work you need to post on other My Space pages and have “friends” post on yours. Some important things to think about when setting up your page. Use as many key words about your writing in your heading and in your content as you can. For example, if you write suspense, when someone does a My Space search for an author who writers suspense, you want your name to pop up. Suspense, author, romance, and any other word that helps distinguish your work—these are key words that need to be in your profile. If MySpace is your marketing tool, make sure it is working for you.

  • Live chats – Many review sites have chat rooms and many publishers have chats. The Wild Rose Press holds a weekly chat in their website chat room on Tuesday nights at 9 pm ET. These are great places to meet readers. When hosting a live chat be sure to let your author personality show through. If you write romantic comedy, you’ll want that light jovial tone to come across. This is a way to let readers get to know you the author.

  • Yahoo loops – Do you start your own or work with what’s out there? Once again this boils down to time. Most review sites and publishers have Yahoo loops for promoting your books. However, I think one of the best solutions is combining forces. If you’re going to start a loop, ask a few fellow authors, writing in similar genres, to join you. Then you aren’t alone in keeping the loop active. (I also think this is a good idea for starting new blogs.)

However you choose to market your work, be sure it reflects you as a writer. Think about whether you want hot, nearly naked men on your website if you write inspirational romance. When someone visits your website or other promotional spot, they should instantly recognize your brand. Branding helps a reader understand who you are as a writer and what they can expect from your books regardless of the genre.

Lisa Dawn
Marketing Director
The Wild Rose Press
http://www.thewildrosepress.com/


Thanks to Lisa for sharing her wisdom with us today. Here's a promotion she'd like you to check out. Click on the picture for more information.

Thursday, August 14, 2008

What a writer's gotta do...

Like others have mentioned I long for the day when I can turn to a professional publicist and say, "Fine. You handle it." Of course I also feel the same way about cleaning my house. Turning either of those chores over to a professional isn't happening anytime soon, so like most other e-book/small press authors, I'm forced to handle it myself.

What works? Got me. My sales numbers don't give me much of a handle on that. I've tried ads in the big magazines, blogging, guest blogging, chats, myspace, promo giveaways, contests, you name it. Each time I think I'm onto something big, my sales stay steady. So I'm left shaking my head. Yes, I've had people win a copy of one book and then go buy the others in that series. Yes, I've had people leave comments on blogs and go buy the books. I've had booksignings where I sold three and others where I sold thirty. Honestly? I can't figure out any trend or pattern. And that's using my scientific analysis background. The best I can tell you is that all of it works--sometimes.
In the two years since I made my first sale, I have noticed a couple of things. Chats aren't as well attended as they once were. From an author's point of view, that's a disappointment. Even if hundreds or thousands are reading the excerpts later on digest, it's hard to keep a chat going if you have three readers show up. And if you do run a free download contest, you honestly don't want to give free books to the same reader time after time.

Like many authors, my promotions budget is essentially zero. I can afford to chip in on the occasional big prize or mail out the occasional goodie. I bought magnets for RT and have another hundred or so to pass out. I do not have a software program to produce cool flashy banners or other graphics, and therefore what I do end up investing is time. And every hour I spend promoting is an hour I don't write. I do have my dragon logo. At one point I was told that he was too juvenile for the romance/erotic romance market, so his image has gotten an overhaul (above). He's still Cedric and he still shows up on my emails, but it's now in his grown-up persona.

So what works, what doesn't? Don't ask me. I'm just plugging away at it like everyone else. Of the two publishers I'm with, I will say that the one I do more promo for, I'm one of their lower sellers, while the one where I mostly let the books sell themselves, I'm sitting at #1 on their bestseller list. Go figure.
As the US inches deeper into recession, we're competing harder for what small amount of money is left for luxuries. I know a number of authors are sending promo to the Australian romance conference this winter in hopes of expanding their readership overseas, where the economy is stronger. I will probably do likewise and hope they like dragon magnets too.

Oh, and one cool note? One of our recent Saturday guests here on the grip had an email from her publisher the day of her guest appearance asking what she'd done for promo, and to please keep doing it. Thought that was a very cool testament to the whole blogging thing, and to the Grip in particular.

Anyway, promo is a part of the job description and it's not going away. We do what we can, what we have to, and what we can afford to get the word out. Why? Because there's not much cooler than having someone come up to you and say,. "Oh, I love your books!"
One last thing... Last Saturday, Lisabet Sarai offered a free download of Rough Caress to one lucky commenter. Jeanine if you would please contact Lisabet at lisabet@lisabetsarai.com to claim your free copy?